Soliciting Search Engines for Traffic

If you’re brand new to website ownership, your site is launched and you’re not getting any visitors or website traffic…

It’s time to tell the search engines your website exists. These numbers are not exact by any means, but depending on your market, 40-60% of all search engine traffic that is sent by any website will come from Google. Yahoo will send another 30-40% and MSN will follow closely behind Yahoo. There are a number of smaller search engines that both humans and the search engine robots use to create listings and links, but these are the big three.

Perhaps the easiest way to generate and ensure a steady stream of traffic is to create your content on a weblog (blog) that you add content to often and that generates an RSS Feed.

Your RSS Feed is your easy pass to search engine submissions. Once a search engine spider or robot knows about your feed, it will follow the links within to your full pages of content and any links from those pages as well. …read more…

Submit Your Website to Directories for Long Lasting Traffic

Submitting your website to search engine directories is an on-going task that should be revisited bi-annually at least - no matter how well established or aged the site may be.

If your site is new, set aside 20 minutes per week to submit to a few more directories. Most of the directories I’ll point you to are reviewed by actual humans so take care with your submissions and make sure your site is in top shape before you submit it. If you can afford the time and care, your website will see plenty of traffic for years to come.

If you’re short on time don’t buy into software to speed up the process of having your website listed in, and receive traffic from, directories. Although automated submission and software is at time something I suggest, I’d never suggest it to you for something as important as directory inclusion. Therefore, if you’re short on time but have a few dollars to spare, drop into manual directory submissions I have no affiliation with this company but I have researched enough information about paying for submission that I trust this resource to do the job right.

There are a few guidelines for successful inclusion into these directories. First of all your site must offer something of value to your visitors. Websites built solely for an advertising click, an affiliate commission, or that is a one page sales letter likely won’t be accepted. Your website should have the look and feel of an information based resource that includes contact information and a contact phone number.

The first step in submitting your website is to check Google’s Page Rank of the directory (more importantly the category page that your site will be included on). The more PR, the more effort you’ll want to make sure your site is on that page. Many directories carry a PR 5-9, some of which may be transferred to your own pages once included.

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Website Traffic Basics

It’s time to switch things up a bit on makemoneywithyourideas.com.

For the next few weeks I’ll be talking about website traffic; getting qualified and targeted visitors to your online business and a few tricks to website promotion.

You know, whether you’re building your site for advertising revenue (you create content and your advertisers pay space to be ’seen’ on your content), you’re building your site for affiliate revenue (you promote other people’s products or services for a commission), or you’re building your site to make sales of your products directly, this same statement applies equally:

The greater number of targeted visitors, the greater your income.

With that said I won’t ever talk about getting any old traffic and I hope you never go down that route! Far too many people sign up for automated hits or traffic exchanges, pay for clicks to and on their website and find that even though their bandwidth went up, their incomes didn’t change one bit!
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Ask Laura About Finding An Idea

Here’s another in the question and answer series of Ask Laura regarding Getting Started.

This gentleman wrote me because he wanted to start a side business online and return to a rural lifestyle away from the city. However, he couldn’t think of an idea for his online business!

Although this email is quite old (2004) and has focus on info-products and ebay selling (two areas which are harder to make money at now), the premise still stands. You must have a passion and an interest in your business to really make it online.

‘Making it online’ could be making money, making a name for yourself, or making a website that grows to huge proportion and has an exit strategy.

The conversation begins with defining yourself, your hobbies, your interests and ends with an idea for an online business.

Ideas for Online Business - Ask Laura (August 30, 2004)

Hello Laura:

I am 48 and my wife is 38. We have no kids living with us. My wife is from a town of about 15,000 in Indiana, and I grew up in a town about the same size in California. We have lived in *edited* for the last 12 years. The income here is good, and housing can be had for a reasonable percent of your wages.
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New Introductory Course

A new course with a few introductory lesson pages have now been added to Making IT Online! The content is on using public domain works, (which is both legal and ethical), to earn money online in a variety of ways.

You’ll find an introduction to the concept there, screenshots of some of the pages, a table of contents and some preliminary information to get you started with these techniques.

One of the easiest ways to make money online. Links to the full course, which include bonus videos on how to set up your own website, examples of other online entrepreneurs who have profited greatly from these techniques and much more are found within the course.

Enjoy!

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Laura Childs